How to Design a Profitable Mobile App? 15 Tips to Make Your Mobile App Successful

Mobile App Design and Development by Shiv Technolabs

Mobile apps are a vital part of our life.

The challenge for the attention of mobile users is extremely fierce, considering that there are 2.7 million apps on the Google Play store and 2.2 million on the App Store. The majority of us, however, are using less than 9 apps a day, and 30 apps per month.

This means there are tons of applications available that aren't widely used by anyone because there's no need for business or the product isn't worth the money.

One of the challenges is that technology is easily accessible. There is a glut of software, but the users' focus is only limited. Usually, getting your message across requires more time than designing the product.

To be different from the crowd, it is essential to conduct thorough market research as well as a solid understanding of the development of mobile apps. You must ensure that your app is designed properly and well-suited to the needs of the market. As a leading Mobile App Design and Development Company, Here we have shared the 15 best tips to make a successful Mobile App.

How do you create a successful application?

The most important aspects of a successful application

A well-designed app can combine three factors in a well-planned method: user, market, and product. Each of these elements must cooperate to provide users with an experience that is unique, has high user-friendliness, and high performance. Accessibility is the final but not the least important aspect of a mobile app that is successful.

What is it that can make an app a great one?

The features of apps into two major types:

business-centric
for consumers.

Business-centric features:

Encourages user retention

Offers quick, hassle-free payments

Data-breach protected

Future development at a low cost and maintenance

Simple update process

Consumer-centric features:

Nice design

A well-thought-out UI & UX

Provides the most important expectations and needs in relation to how users utilize a particular service

Stable, reliable workflow

Gives adequate level of protection for data

Offers quick access to service desk/help

15 ways to create an effective mobile application

If you're looking to create an app for mobile that is as popular in the same way as Shine and Brainly should adhere to these helpful tips.

1. Identify your audience

Audiance identification

It's the first thing to do. It is important to determine who is going to use your app in order to succeed.

It will allow you to assess the commercial viability of your app concept (the need in the market) and determine how you can communicate with your intended users (marketing message) and how to make your message known (channels).

How do I do it?

Look up stats and data and trends, then look over the trends, post questions on forums, run an online poll, or create the MVP of your mobile app. You can also take all user feedback.

Find every source of information available.

You can collect all the demographic information, e.g. gender, sex, age, or location. Also, you can gather information on the habits of your customers and motives (pains or gains). You can then discuss the idea with others you are awestruck of.

2. Offer value

An ideal design for an app that solves the problem identified by a particular segment of potential users. Even the most basic of entertainment, such as the Candy Crush game, provides an escape from stress and relieves the monotony of a commute or waiting in lines.

The program should provide significant benefits to the user so that it entices him to download and install it.

Unique value could be related to the cost of a specific service as well as the speed of information transfer, and the manner in which the application operates in providing access to services or features that are not available in other channels.

The perfect app blends consumer requirements, business goals, technology solutions, and business objectives in an efficient method.

Good products must be fun or beneficial. It's good to have redundant features in the natural world. It's best when your app can solve multiple problems. The ones that are most successful do.

Certain people require elegant, comfortable, and inspiring homes across the globe, and others would like to rent their homes to foreigners who have the cash to spare.

3. Establish your business's model

Establish Business model

App developers around the world mostly opt to monetize their apps using various business models that are based on advertising. Video ads are among the most well-known revenue streams. In-app purchases are well-liked by business owners. However, there are many other models of business to pick from.

Each mobile app's business model comes with its pros and cons. To determine which one best meets your requirements It is recommended to begin by analyzing the strategies of your competitors. If it has worked before and it has worked before, it could be able to work in the future.

It is important to note that not every mobile app that is successful has the ability to earn money. There are various categories of apps, such as apps for business use with different advantages. Sometimes, you develop an application to help you save money or to improve an existing business process, and not to generate income streams.

4. Define the definition of features

You've probably thought about the concept of your application. You've already visualized the many wonderful possibilities it has as well as every feature that could enhance its capabilities. Social sharing and notifications, as well as payments integrations - all appear essential.

It might be that they're all beneficial attributes, but it might be better to not think about them now. Each of them can slow down the creation of your primary feature. If you concentrate on the wrong side of the development process for mobile apps it will result in losing time or even quality.

You could get distracted by the main idea concept behind the app. Consider the primary purpose behind your app. Reduce it to one phrase. Focus on that sentence. The rest will be revealed in time.

A lot of features might appear to be an ideal idea however it's not. It's only for people who want to up the value of their work. What they need is the most efficient method to address their issues.

When you have decided on the primary characteristic of your app, make sure to highlight it in the clearest way. Every additional choice, every individualization, and every integration makes it difficult for customers to comprehend the value that you offer. This comes at a cost.

It's not just that the creation of more complicated products is more costly, however, you'll also need to put more time and resources into customer support in the initial stage.

The less is the better. It is among the main guidelines at the start.

5. Make sure you choose the right technology

The way a mobile application is developed is as crucial to its performance as the method it functions. If you're looking to build an app that will be successful you must choose the appropriate technology. There are three major options to choose from.

Option 1: Native Apps that are Platform-Specific App

Native apps are designed specifically for mobile platforms -for example, iOS and Android. The programming language used to create the apps is only supported by operating systems on these platforms. Native apps can take advantage of the hardware and capabilities of your device to a great extent that enhances your user experience.

Option 2: Native Cross-Platform App

Applications developed with this method make use of the SDK for shared use (Software Development Kit) However, they operate natively. React Native and Flutter are two common techniques used to create native apps that are cross-platform.

Although you'll lose some of the advantages native to iOS this is the most cost-effective option for those on a tight budget and still need an application that is designed to be optimized, optimized, and designed for multiple types of devices.

Option 3: Hybrid App

Hybrid apps are compatible with all operating systems. Efficiency, portability, and rapid deployment are the three main drivers of the growing popularity of the development of hybrid apps. method.

But, remember that you won't have the benefits of native components or native interaction patterns. As a result, you lose the app's user experience.

If you adhere to this strategy to build a successful app it is not necessary to create a separate codebase for every platform. Instead, you could write one codebase and then use it on different platforms.

This is accomplished through the use of basic web technologies you're likely already familiar with. These include HTML to display, CSS for styling, and JavaScript for interaction.

6. Create a simple and easy UI/UX

Simple UI/UX design By Trusted coders

Design is among the key factors that determine the success of an app.

This is also true for B2C as well as B2B applications. The majority of users prefer mobile applications that offer an intuitive and simple User Interface. A simple UI doesn't hinder the data that users use within the application. A quick UI provides a positive experience while using the app but keep in mind that an intuitive UX is essential to make the app user-friendly.

There are many other advantages well designed UX along with UI. A well-thought-out registration process can lead to higher levels of user acquisition and more downloads. This is the same for an efficient onboarding process. If it's easy to understand and simple the users will stay to your app and recommend it to new users.

If you use in-app purchases, make explicit what users get from purchasing virtual items. It can help increase your conversion rates. For more information and guidance you can also visit the best UI/UX design Company.

7. Choose the design and development team you want to work with.

Your quality app is the result of the skills to develop, the talent, and the efforts of your team of app developers.

One app designer is able to accomplish certain projects, however, you could also outsource the task to a development team or engage an all-inclusive consultancy partner that will not only offer technical knowledge but will also help you achieve commercial success.

Be sure that your development partner is proficient in an array of abilities and that they are able to communicate with each other and, most importantly comprehend the project that you have given them.

8. Make sure everyone is on the same team

Effective project planning and creative execution are not easy to match. The first should be checked with the other as frequently as you can.

The initial idea you have will eventually be reduced when faced by technology during the scoping process which is why you need to be prepared to compromise. This is why it is essential to define the main element, the issue addressed, and the users are crucial.

It is important that each person on the team of custom software developers that you work with is aware of the program, the way it's supposed to function, and how it's intended to be helpful or fun for the users.

App developers are enthusiastic about their work in the field of technology They can be a fantastic source of inspiration when you get them involved in the creative process. The reason they are so enthusiastic is the search for innovative, inventive, and effective methods to use their tools. You must engage them in your mission to maximize their understanding and capabilities.

9. Maintain high-performance

Quality isn't enough for your app to succeed.

In the latest Mobile Usage Trends Report by Connecthings. Two-thirds of mobile users tidy up their devices at least once every month. This means they delete applications they do not need anymore.

10. Make sure your app is secure

App security

Unsecured mobile applications pose a serious danger to the whole system. It is also on our mobile devices where we keep and access critical data like banking, payments information access keys and medical data, personal information, and more.

There are numerous methods to deal with security concerns. But, protecting mobile apps isn't an easy task particularly when you need to find a security flaw within an app and then define its security level by yourself. The majority of methods adhere to the standard security practices, while some are specifically designed for mobile app development.

The most basic security practices are:

secure security of personal information, for example, encryption of local databases cache, API communication

Correct cryptographic key management as well as authorization of user sessions (tokens)

Token validation: assigning one token to each device in turn along with various expiration dates of sessions

the proper implementation of secure communications standards e.g certification pinning within the instance of HTTPs

and general OWASP-recommended checks are available in an OWASP-recommended mobile security report

11. Integrate third-party services

Third-party services can enhance your app, improve the retention of users, and enhance customer experience overall.

Use Google Maps for example.

Through third-party integrations, you will not just be able to check the fastest method of getting from A to B, but also find information on public transportation, get information about Uber rates for rides to where you'd like to go, or take an Uber directly through Google Maps.

It's a fantastic method to increase the reputation of your application. Integrating it with the apps that users already use allows you to provide the same experience. Utilize these integrations to boost conversion and increase retention.

Don't over-engineer third-party integrations. It's always a hassle to integrate them So think about them carefully. It's a waste of time and money if you create an integration that only a small percentage of your customers will ever use.

Make sure you do your homework and ensure that the integration with a third party will offer benefit to most of the users.

12. Plan a marketing strategy

Marketing Strategy by Trusted Coders

We're bombarded with content and information that is all around us.

It's more difficult than ever to grab the user's focus and to present the appropriate sales argument in order to persuade them. This is why it's important to pick the best tools for marketing and the right language to present your product.

Sometimes, getting your message across requires more time than creating the product. This is the reason you must begin as early as you can. The most successful apps are promoted before they make it to the app stores. It is possible to divide your marketing strategy into three phases of your campaign: pre-launch, launch, and after launch.

13. Regularly update your information

Making an app in the right manner and promoting it correctly is two components of a 3-part matrix of the mobile app that has been successful. The final, but certainly not least, component of the equation is to work on the app following the release or during maintenance.

If you're developing an application, you'll want to keep it in the market, don't you? Don't forget to introduce continuous enhancements. Repair bugs. 37 percent of users on mobile apps have stated that they will abandon an application if they encountered issues like freezes, crashes or repeated errors Make sure that each and every bug is addressed quickly.

Also, create new features and keep your application up-to-date. Because of this, your users will notice how much you care about the experience they have. Regular updates also aid in generating more revenue through your application. New features, as well as fixing bugs can help increase the retention of users.

Do not forget the primary reasons behind applications being removed. Be aware of the space that your app occupies in memory on your device. Examine the complexity of the user registration procedure (onboarding forms for registration and registration forms, etc.) and be aware of the overall performance, quality, and security.

Be aware that every year Apple, as well as Google, upgrade their OS. Making sure your app is compatible with current OS modifications is essential. Sometimes this means pivoting certain features or making changes to your application. For instance, an addition of a minor (from Google's point of view) feature, such as the ability to display speed traps on Google Maps has made apps that focus exclusively on speed traps seem redundant.

14. Based on feedback, upgrade

Feedback

If you'd like to make certain that the updates that you make to your application will be useful for users, then decide on the basis of facts. You must know the way your app is used. Study that information and react to it as soon as you can.

Set clear KPIs to determine the effectiveness of your application. You should measure as much as you can but prioritize the goals you have set. Create a system to provide additional information on bugs so that they can be easily reproduced and fixed. Think about implementing a feedback system or an NPS request to ask users what they think about. Also, report bugs.

15. Work on users retention

Your user retention rate will drop if the app isn't engaging enough. There are certain mechanisms to engage your users. The most used are push notifications available on all platforms. For example, you can use notifications to remind users who downloaded the app but aren’t using it about its existence and how fun it is to use.

Onboarding, in-app messaging, and remarketing are other ways to ensure high user retention. But always think about it and try to find new ways to engage your users.

Remember to offer real value. If you don’t deliver any value to users, you will only cause frustration.

Summary

The process of creating a successful application isn't just a chance for a select group of smart engineers nowadays. In fact, creative businesspeople, designers, and creative marketers are dominating the mobile and web-based applications market. If you've got a brilliant idea but have no development expertise, you can quickly find a company that can provide you with an outstanding product.

Furthermore, you don't have to be tech-focused when planning your app's business. There are plenty of tutorials on "how to build an iOS application", "what programming language is the next trend", and "which framework is the best solution". These are the most important questions.

But, they don't affect the success of your project. If you're not a tech expert it is not necessary to be able to answer these questions. These are all issues that are easily solved with some talks with a seasoned project manager or developer.

Also read: How can I Become an PHP Developer?

How do you create a successful application?

What is it that can make an app a great one?